Nikki Lockhart serves as LMU's director of public relations and social media. She oversees strategies to connect and engage with diverse audiences, from prospective students to alumni. She is an LMU graduate with a bachelor’s degree in communications and an MBA. Her career at LMU has included roles as director of marketing and PR for medical programs, director of social media, and adjunct professor of marketing. Before LMU, she was director of marketing at Commercial Bank, where she led brand strategies for a billion-dollar financial organization. Earlier in her career, she honed her skills as a reporter, assistant editor, and eventually Editor-in-Chief of the Middlesboro Daily News, where she earned awards for journalism and photography.