April Anderson
Graduate & Professional Programs Recruiter Phone: 865.585.4152 Office Location: CB 197 Email: April.Anderson@LMUnet.edu 
See Program Options and Curriculum
The Master of Business Administration (MBA) program is dedicated to providing educational and research opportunities to working adults wanting to develop professionally by enhancing their business skills and credentials. Graduates from this degree program are able to communicate effectively through written and oral expression; apply critical thinking skills to managerial decisions; analyze and evaluate ethical decision making and social responsibility when solving business problems; understand and apply the strategic management principles of crafting and executing strategy in a global economy; and obtain in-depth knowledge of the functional areas of business.
The MBA program is a 30-hour program intended for upwardly mobile professionals and recent baccalaureate graduates with exceptional academic backgrounds. Courses are offered in an entirely online format. The curriculum is divided into eight core courses and two electives. If a student wishes to obtain a concentration in Business Analytics, Digital Marketing, Healthcare Administration, Sport Management, or Strategic Management they are required to take eight core courses and four concentration specific electives for a total of 36 semester credit hours.
Program Objectives:
The core curriculum focuses on business theory and applications by integrating case studies, research, presentations, and seminars. The objective of the program is for the student to be able to apply the principles of accounting, finance, economics, information technology, management, marketing, business analytics, business strategy, and business ethics within a contemporary global business environment. A degree from this program can lead to career advancement across all business disciplines in the private, public, or nonprofit sectors.
*For a list of courses for each program click on the + to expand the list.
This concentration is designed for upwardly mobile professionals who desire additional training in analytical tools for decision making. The curriculum is designed to develop an in-depth knowledge of key business concepts, with special attention focusing on the utilization of analytical practices within today's modern businesses. Core topics within the MBA - Business Analytics curriculum pertain to foundational business analytics knowledge, statistical methods used within analytical decision making, the use of business intelligence, as well as the introduction of analytical programming and data mining.
|
Course Name
|
Credit Hours | |
| MBA 524 | Artificial Intelligence for Business Executives | 3 |
| MBA 540 | Business Analytics for Decision Making | 3 |
| MBA 545 | Marketing Management | 3 |
| MBA 550 | Financial Management | 3 |
| MBA 565 | Economics for Decision Making | 3 |
| MBA 570 | Accounting and Decision Making | 3 |
| MBA 575 | Contemporary Management and Leadership | 3 |
| MBA 590 | Business Strategy | 3 |
| MSBA 514 | Statistical Methods for Business Analytics | 3 |
| MSBA 516 | Business Intelligence & Communication with Data | 3 |
| MSBA 521 | Data Acquisition and Management for Business Analytics | 3 |
| MSBA 640 | Decision Analysis, Modeling, and Experimentation | 3 |
| Total Credit Hours | 36 | |
This concentration provides students with knowledge relating to relevant marketing concepts that aid in communicating value through a growing number of digital platforms. Additionally, students will also learn to utilize data gathered from digital platforms to aid in marketing decision making and the use of social media for brand awareness. Business-to-consumer relationships, product and service promotion, and marketing analytics techniques will also be prevalent.
| Course Name | Credit Hours | |
| MBA 524 | Artificial Intelligence for Business Executives | 3 |
| MBA 540 | Business Analytics for Decision Making | 3 |
| MBA 545 | Marketing Management | 3 |
| MBA 550 | Financial Management | 3 |
| MBA 565 | Economics for Decision Making | 3 |
| MBA 570 | Accounting and Decision Making | 3 |
| MBA 575 | Contemporary Management and Leadership | 3 |
| MBA 590 | Business Strategy | 3 |
| MBA 632 | Digital Marketing | 3 |
| MBA 633 | Social Media and Mobile Marketing | 3 |
| MBA 634 | E-Commerce | 3 |
| MBA 635 | Marketing Analytics | 3 |
| Total Credit Hours | 36 | |
The Master of Business Administration (MBA) program is dedicated to providing educational and research opportunities to working adults wanting to develop professionally by enhancing their business skills and credentials. Graduates from this degree program are able to communicate effectively through written and oral expression; apply critical thinking skills to managerial decisions; analyze and evaluate ethical decision making and social responsibility when solving business problems; understand and apply the strategic management principles of crafting and executing strategy in a global economy; and obtain in-depth knowledge of the functional areas of business.
| Course Names | Credit Hours | |
| MBA 524 | Artificial Intelligence for Business Executives | 3 |
| MBA 540 | Business Analytics for Decision Making | 3 |
| MBA 545 | Marketing Management | 3 |
| MBA 550 | Financial Management | 3 |
| MBA 565 | Economics for Decision Making | 3 |
| MBA 570 | Accounting and Decision Making | 3 |
| MBA 575 | Contemporary Management and Leadership | 3 |
| MBA 590 | Business Strategy | 3 |
| MBA XXX | MBA Elective | 3 |
| MBA XXX | MBA Elective | 3 |
| Total Credit Hours | 30 | |
This concentration prepares students for a career in healthcare administration by providing courses relevant to the the United States Health Care system. The curriculum is designed to develop an in-depth knowledge of the business aspects associated with the healthcare industry, with courses integrating topics pertaining to administration, current trends, quality improvement, and law and ethics. A degree from the MBA program with this concentration can lead to careers in medical offices and hospital administration, healthcare informatics, healthcare planning, public health, and more.
| Course Name | Credit Hours | |
| MBA 524 | Artificial Intelligence for Business Executives | 3 |
| MBA 540 | Business Analytics for Decision Making | 3 |
| MBA 545 | Marketing Management | 3 |
| MBA 550 | Financial Management | 3 |
| MBA 565 | Economics for Decision Making | 3 |
| MBA 570 | Accounting and Decision Making | 3 |
| MBA 575 | Contemporary Management and Leadership | 3 |
| MBA 590 | Business Strategy | 3 |
| MBA 614 | Administration of Healthcare Organizations | 3 |
| MBA 615 | Healthcare Topics & Issues | 3 |
| MBA 619 | Quality Improvement in Healthcare | 3 |
| MBA 620 | Healthcare Law & Ethics | 3 |
| Total Credit Hours | 36 | |
This concentration provides the intellectual and managerial skills individuals need for career advancement and leadership in the sport industry. It is designed to develop and deepen a student's diverse set of skills, including technical competence in analytical and quantitative techniques, critical thinking, communication abilities, and values. A degree from the MBA program with this concentration can lead to careers in high school or collegiate athletics, professional sports, corporate sport, international sports and recreational/leisure careers.
| Course Name | Credit Hours | |
| MBA 524 | Artificial Intelligence for Business Executives | 3 |
| MBA 540 | Business Analytics for Decision Making | 3 |
| MBA 545 | Marketing Management | 3 |
| MBA 550 | Financial Management | 3 |
| MBA 565 | Economics for Decision Making | 3 |
| MBA 570 | Accounting and Decision Making | 3 |
| MBA 575 | Contemporary Management and Leadership | 3 |
| MBA 590 | Business Strategy | 3 |
| MBA 626 | Administration of Athletics | 3 |
| MBA 627 | Sport Marketing | 3 |
| MBA 628 | Sport Seminar | 3 |
| MBA 630 | Sport & Society | 3 |
| Total Credit Hours | 36 | |
This concentration prepares professionals with knowledge concerning modern strategic management concepts that aid in managerial decision making, value creation, and organizational competitive advantage. These courses will focus on strategic decision making designed to improve organizational value and competitive advantage. Students will also examine concepts related to effective project management, technology management, and the use of mergers, acquisitions, and corporate restructurings. A degree from the MBA program with this concentration can lead to a career in a wide variety of private businesses, consulting firms, or the public sector.
| Course Name | Credit Hours | |
| MBA 524 | Artificial Intelligence for Business Executives | 3 |
| MBA 540 | Business Analytics for Decision Making | 3 |
| MBA 545 | Marketing Management | 3 |
| MBA 550 | Financial Management | 3 |
| MBA 565 | Economics for Decision Making | 3 |
| MBA 570 | Accounting and Decision Making | 3 |
| MBA 575 | Contemporary Management and Leadership | 3 |
| MBA 590 | Business Strategy | 3 |
| MBA 684 | Project Management | 3 |
| MBA 688 | Strategic Management, Value Creation, and Competitive Advantage | 3 |
| MBA 689 | Mergers, Acquisitions, and Corporate Restructurings | 3 |
| MBA 690 | Technology Management | 3 |
| Total Credit Hours | 36 | |
Click the link below to see the current cost of attendance for Lincoln Memorial University.
Applicants must submit the online application for admission, application essays, the $50 application fee, a current resume including professional references which may be checked, official transcripts showing the completion of a regionally accredited bachelor’s degree with a 2.75 GPA, and official transcripts of all other undergraduate and graduate course work from accredited institutions.
International students must have a minimum score of 70 on the Test of English as a Foreign Language (TOEFL) or a six (6) on the IELTS exam. In cases where a foreign student is otherwise qualified for admission to the program but his/her TOEFL score indicates the need for additional English language instruction, he/she might be admitted conditionally to the program pending satisfactory completion of the necessary courses.
If an applicant, domestic or international, has completed their bachelor’s degree in a country other than the United States, the applicant is required to submit a degree evaluation report from a reputable credentialing service (WES – World Education Services, https://wes.org/) that demonstrates degree and course equivalency. The official report for each degree evaluation report must be submitted directly from the credentialing service and provided to the School of Business; Graduate Department; 421 Park 40 North Blvd., Knoxville, TN 37923.
The admission decision is based on an evaluation of all application materials submitted by the individual. The following are criteria utilized in the decision process:
*If possible, please send transcripts electronically for the time being to ensure timely receipt on behalf of LMU School of Business.